Gillies - TV commercials
Watch Covey McCormick's new TV commercial for Gillies promoting their autumn offers. The agency created a series of 10 second commercials to run as solus commercials or in combination. The aim is to increase the frequency on schedules and buy in at the beginning and end of commercial breaks. Covey McCormick shot over 40 commercials over two days covering all Gillies' seasonal promotions for the next year.
